Asteroid Technologies

As the Creative Director at Asteroid Technologies, I was responsible for designing and executing a comprehensive creative marketing strategy to enhance our brand visibility. This involved setting both immediate and long-term goals and working closely with our CEO, as well as internal and external creative partners, to achieve our project objectives and realize our creative vision.

Regarding the Asteroid Video application, I led the development of all creative materials. My responsibilities included creating the initial user acquisition strategy and developing key product features, informed by the focus groups I organized. I also played a pivotal role in creating and directing the production of marketing assets crucial to our visual brand identity, such as promotional photos, videos, posters, website, and UX design. Additionally, managing the creative team, establishing budgets, and overseeing project timelines were essential parts of my role.

Usage: Social, Web, Print

Responsibilities:
Art Direction
Creative Direction
Creative Strategy
Creative Copy
Coordination
Production
Photography
Marketing Strategy
Videography
Post-Processing